Aluminium Foil and Its Benefits in Packaging

Aluminium Foil and Its Benefits in Packaging

Aluminium foil is for sure a greater way of packaging and its taking the industry by a storm. Almost every food vendor or dealer in town has at least used or is currently using Aluminium foil in their packaging. There is a reason why this is so common nowadays.

First, Aluminum is impervious to moisture, light, bacteria and all gases. Because of it’s ability to block out bacteria and moisture especially, it helps the food last longer than if it were wrapped in plastic.
Secondly, Foil wrapping is ideal for anyone who is storing food that will be reheating it in the near future. Since aluminum foil can withstand high temperatures, it makes this food packing material the best tool for the job.
Thirdly, Using aluminum foil to package your food helps to seal in the odor without having to open your fridge and be stopped dead in your tracks because of an unbearable smell.
Fourth, the ease of packaging your food with aluminum foil is what makes it the most ideal house hold and food industry item. It forms easily around any shape and takes just a few seconds to complete the packaging process.
Finally on this, packaging your food with aluminum foil will help prevent the food from coming in contact with germs, as it is highly resistant to all bacteria.

Why Buy Aluminium Foil From The Leading Packaging Company

Swiss Packaging Ltd is one of the leading packaging companies in Kenya with wholesale packaging materials, packaging bags wholesale in Kenya, khaki bags wholesale Kenya and food packaging supplies. Additionally, non woven bags at wholesale in Nairobi and Kenya, with a bigger share in the khaki packaging bags business in Kenya, packaging tapes, and so much more.
Swiss Packaging Store is located at OTC Building, Racecourse Road, Nairobi. Swiss Packaging source their products from the leading food manufacturer, assorted manufacturing companies and packaging industries that deal with all types of packaging. These packaging manufacturers also do pouch filling machines, corrugated boxes, pouch packing machine and state of the art packaging solutions.
Similarly, the much needed packaging products with fill and seal, flexible packaging as well as those with sensible shelf life are also accessible. If you are dealing in food products, they also have food packaging materials like pouch packaging as well as packing tapes. You can therefore buy non woven bags in Kenya from Swiss Packaging Company, one of the best packaging companies in Nairobi.
Would you like to have your business seen by potential customers? Enroll to our Digital Marketing Services, Webs design or Search Engine Optimization support.
Happy International Women’s Day

Happy International Women’s Day

Women’s Day: Women make the best managers because they are always managing different aspects of their lives and inspiring us to do the same.

To Every Woman Out There, Keep Shining and Smiling As Always! A Charming Woman doesn’t follow the Crowd. She is herself! Today is yours and so is every other day! You make life worth living. Be Beautiful if you can, be wise if you want to, but to be respected – that is Essential!
 
Our support team is happy to enroll you in the digital marketing opportunity.
You may also want to read about Marketing For Your Business.
Paper Containers For Food Packaging In Nairobi

Paper Containers For Food Packaging In Nairobi

Paper Containers: In the spirit of environment conservation, the best packaging company now has paper containers. You can buy them at wholesale prices. Delivery is done countrywide.

Table of Contents

Delivery

Customers all over Kenya can now enjoy products at their convenience. This is possible due to the wide range of courier services that ply their route. Now. getting goods say to Kisumu or Mombasa from our shop in Nairobi is just a call away. All you have to do is log on to swisspackaging.co.ke, choose the millinery pouches or any products you want. Upon agreement of the quantities and delivery options, we will disburse the goods right away. In less than 24 hours, your goods will be right at your place of choice.

We offer free delivery of goods within Nairobi CBD. Similarly, we organize free delivery of your onion nets free of charge to the point of pickup by your courier service provider within the CBD. This gives you peace of mind and convenience.

Support

Our team is concerned about your convenience. Therefore, no more queuing on long lines and longer traveling hours to buy our products. You should not have issues with choice, pricing, and any other query you might be having. Our support team is working around the clock to ensure that your order, query, compliment, or complaint is attended to in the shortest time possible.

In this regard, you can talk to us on the below avenues and get assisted in real-time.  FacebookInstagramTwitter, Call, Email, or WhatsApp. Call us on 0720334926 | 0728517267 | 0790115435 and 0734875320.

Location

Visit Swiss Packaging shop today in Nairobi today and enjoy a new wide shopping space. They are located at OTC Building, opposite Ola Energy, racecourse Nairobi.

Similarly, find them in Google Maps on Swiss Packaging On Google.

You can also check Simba carrier bags, branded khaki bags or gunia bags

 

 
Our support team is happy to enroll you in the digital marketing opportunity.
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Why Is Russia Attacking Ukraine

Why Is Russia Attacking Ukraine

Why is Russia attacking Ukraine? The million-dollar question everyone is asking of late. Funny though, there seem to be a million reasons for this single question. You are left wondering which one of them is true.

After the Soviet Union collapsed, NATO expanded eastward, eventually taking in most of the European nations that had been in the Communist sphere. The Baltic republics of Lithuania, Latvia, and Estonia, once parts of the Soviet Union, joined NATO, as did Poland, Romania, and others.

As a result, NATO moved hundreds of miles closer to Moscow, directly bordering Russia. And in 2008, it stated that it planned — someday — to enroll Ukraine, though that is still seen as a far-off prospect.

Mr. Putin has described the Soviet disintegration as a catastrophe that robbed Russia of its rightful place among the world’s great powers and put it at the mercy of a predatory West. He has spent his 22 years in power rebuilding Russia’s military and reasserting its geopolitical clout.

The Russian president calls NATO’s expansion menacing, and the prospect of Ukraine joining it a major threat to his country. As Russia has grown more assertive and stronger militarily, his complaints about NATO have grown more strident. He has repeatedly invoked the specter of American ballistic missiles and combat forces in Ukraine, though U.S., Ukrainian, and NATO officials insist there are none.

What Does Putin Want In Attacking Ukraine

In a TV address on 24 February, President Putin declared Russia could not feel “safe, develop and exist” because of what he claimed was a constant threat from modern Ukraine.

Immediately, airports and military headquarters were attacked, then tanks and troops rolled in from Russia, Russian-annexed Crimea, and its ally Belarus. Now, warplanes have bombed major cities, and Russian forces have seized control of the key southern port city Kherson.

Putin claimed his goal was to protect people subjected to bullying and genocide and aim for the “demilitarisation and de-Nazification” of Ukraine. There has been no genocide in Ukraine: it is a vibrant democracy, led by a president who is Jewish.

“How could I be a Nazi?” said Volodymyr Zelensky, who likened Russia’s onslaught to Nazi Germany’s invasion in World War Two.

So does this answer the question why is Russia attacking Ukraine? You tell me.

When Does It End?

Well, it is clear Russia is seeking to seize the big cities and overthrow Ukraine’s democratically elected government. President Zelensky said he had been warned “the enemy has designated me as target number one; my family is target number two”.

Since the attack began, numerous economic consequences like none have ever seen have been leveled against Russia.

Gentum Media Services is the leading digital marketing firm In Kenya. We offer services like web design, digital marketing, social media management, search engine optimization and branding.

Book your spot today by contacting our friendly customer service crew.

Digital Marketing Opportunity For Businesses

Digital Marketing Opportunity For Businesses

Digital Marketing Opportunity For Businesses: Ever since covid-19 invaded the planet, things have never been the same again.
 
For some, it meant permanent closure of business doors, leading to massive job losses as well as sources of livelihoods. Many have had a u-turn in their lives, opening up doors for depression, family wrangles, or even break-ups.
 
To some, it was an eye-opener and a wake-up call to always prepare for the worst. 
 
Many businesses that solely relied on the conventional ways of reaching their customers have since witnessed massive shake-ups, reduction in income if not worse.
 
Do not wait for nature to change the course of your activities. Be prepared early enough so as to remain buoyant in scenarios life brings about.
 
We at Gentum Media Services, specialize in helping our clients plan, produce, execute and promote content that drives audience engagement and bring conversions.
 
It is not too late for you to be part of the business transformation. We will walk with you step by step as we make the grey areas more understandable and give your business vendor the boost it deserves to blossom. 
 
Ask for digital marketing, social media management, web design, search engine optimization, and branding.
 
Our support team is happy to enroll you in the digital marketing opportunity.
You may also want to read about web design for SMEs.
 
#gentummarketing #DigitalMarketing #webdesign #searchengineoptimization #branding
Rosemary Roasted Root Vegetables

Rosemary Roasted Root Vegetables

Rosemary Roasted Root Vegetables: These rosemary roasted root vegetables make a delicious side dish that is perfect for a weeknight dinner, or a holiday meal. Made with carrots, parsnips, beets, potatoes, and sweet potatoes – this recipe is vegan, gluten-free, and paleo!

Roasting veggies is such a great way to develop flavor and cook them in an efficient way.

Ingredients For Rosemary Roasted Root Vegetables

  • 2 carrots peeled and chopped into 1 inch pieces
  • 4 parsnips peeled & chopped into 1 inch pieces
  • 12 baby potatoes halved
  • 1 large sweet potato cut into 2 inch pieces
  • 2 beets peeled & chopped into 1 inch pieces
  • ¼ cup olive oil
  • 1 ½ teaspoons flaky sea salt like Maldon
  • ¼ cup fresh rosemary chopped
  • 4 cloves garlic sliced

Instructions

  1. Prepare veggies – Heat oven to 425°F. Toss vegetables with olive oil, flaky sea salt, rosemary, and garlic, then arrange on 1-2 large sheet pans.
  2. Roast – roast for 30 minutes, give everything a good stir and return to the oven for another 15-25 minutes, or until cooked through. Taste and add more salt if necessary. Enjoy.

Storage

Fridge – Store leftovers in an airtight container in the fridge for up to 4 days.

Delivery

Better still, we deliver fresh vegetables free of charge within Nairobi and Kiambu counties on orders above Ksh 1000. The good thing is, you can order them alongside our other groceries. In this regard, you quickly can qualify for free delivery while spending a few coins.

At Jostar Grocers, we strongly believe in giving our customers the best value for their grocery shopping. Whether buying for home use or for your business, our all-around business model is something to look for. We are open and happy to accommodate your custom grocery need.

As you enjoy the Rosemary Roasted Root Vegetables, you may also want to read this Vegetable Kale Soup recipe or the Pumpkin Soup.

Call us today on 0710266236 and place your order for your pineapple salad and our delivery team delivers within 24 hours.

Make Money With Digital Marketing

Would you like your business featured on the leading Digital Marketing Company?

We offer you a well drafted SEO strategy to remain on top of search engines. We do this at affordable prices and leave you with an impact that will remain valuable for years to come. Today’s business requires a massive online presence. This means that most businesses are online too, creating competition for top positions on Google rankings. Similarly, it is important to position yourself strategically in order to be found by potential customers.

Well, Talk to us today. Remember to get your Rosemary Roasted Root Vegetables ingredients and more fresh groceries delivered anytime by Jostar Grocers!

Web Design Deals For SMEs

Web Design Deals For SMEs

Web Design Deals For SMEs: Entrepreneurs, Small & Medium Enterprises (SMEs) can now smile even better. This is because we have an amazing web design deal tailor made for them.

As we approach the end of year 2021, make it your goal to have an SEO ready website. Entrepreneurs, Small & Medium Enterprises (SMEs) are gradually evolving into modern ran ventures. The use of digital marketing techniques as well as professionally designed websites is a must.

Recent statistics shows that there are 4.9 billion active internet users across the world as of January 2021. Out of these users, about 4.28 billion users access internet using their mobile devices. This then means you need a mobile friendly website for your business.

At Gentum Media Services, we celebrate Entrepreneurs, Small & Medium Enterprises (SMEs) during the month of November. We offer SEO ready websites from only Ksh 20,999. The offer is valid until 30th November 2021.

Why Web Design Deals For SMEs

Among the goodies that comes with this offer include:

  • Premium business web hosting
  • Free domain name
  • SSL certificate to ensure security on your website
  • Full web design
  • SEO ready: SEO diagnostics done of your website
  • Domain email address
  • Ecommerce-Online shop integration done
  • Social media integration done
  • Professional support
  • Discounted deals on our other services.

You can’t miss this fabulous offer that happens only once a year. Take charge of your business today by getting a website that sells from us. This is why we are offering Web Design Deals For SMEs during this season.

Reach out to us for further consultation to get an in-depth analysis on your business before. This will ensure that you are comfortable to begin and that you understand the exact services and the benefits you will get.

Call 0727345770 or Email us on [email protected].

Follow us on social media platforms for updates on Facebook, Instagram, LinkedIn, Telegram, Pinterest and Twitter. You can also find out more about us on Google My Business.

Happy Mashujaa Day

Happy Mashujaa Day

Happy Mashujaa Day: We at Gentum Media Services celebrate the efforts made by our forefathers, leadership, our esteemed customers, partners and staff to make our nation a better place for posterity.
Talk to us on 0727345770 or www.gentum.co.ke for business website hosting services, web design, digital marketing and so much more.

SEO Deals on Happy Mashujaa Day!

When you are coming up with an SEO strategy to boost your rankings, think about if those activities will improve your relevance or authority.

In all these improvements, thing about the following so as to have a better SEO for your website.

  • Content: This comprises of keywords, search intent, meta data and relevance.
  • Authority: As outlined above, this entails quality backlinks, guest postings, outreach as well as social links.
  • Technical: We will discuss this on our later posts and it includes internal linking, indexation, crawlability and something to do with broken links.
  • Experience: This is a more clinical and to the detail part. It consists of page speed, bounce rate, time visitors spent on your site as well as dwell time.

As outlines above, SEO is not an easy task. That notwithstanding, it is a critical component for any business to be found by potential clients.

Task out team to help your business optimize their sites as well as position themselves in the market. Our SEO plan is available for both small businesses as well as those with footprints on the same.

Talk to us and let’s discuss your new milestone, together.

Happy Mashujaa Day!

Marketing That Suits Your Business

Marketing That Suits Your Business

Marketing refers to activities a company undertakes to promote the buying or selling of a product, service, or good. It is one of the primary components of business management and commerce. Marketers can direct their product to other businesses or directly to consumers.

Digital marketing on the other hand is the component of marketing that utilizes internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services.

Marketing research is the function that links the consumer, customer, and public to the marketer through information—information used to identify and define sales opportunities and problems. It also help generate, refine, and evaluate marketing actions; monitor its performance; and improve understanding of marketing as a process. The research specifies the information required to address these issues, designs the method for collecting information, manages and implements the data collection process, analyzes the results, and communicates the findings and their implications.

Types of Marketing

There are various forms of marketing applied by various actors in the market.

Influencer 

According to the Association of National Advertisers (ANA), influencer marketing focuses on leveraging individuals who have influence over potential buyers and orienting marketing activities around these individuals to drive a brand message to the larger market.

In this form, rather than selling directly to a large group of consumers, a brand inspires or compensates influencers (which can include celebrities, content creators, customer advocates, and employees) to get the word out on their behalf.

Relationship 

According to the Association of National Advertisers (ANA), RM refers to strategies and tactics for segmenting consumers to build loyalty.

This leverages database sales, behavioral advertising and analytics to target consumers precisely and create loyalty programs.

Viral 

This is a marketing phenomenon that facilitates and encourages people to pass along a marketing message.

Nicknamed “viral” because the number of people exposed to a message mimics the process of passing a virus or disease from one person to another.

Green Marketing

This refers to the development and marketing of products that are presumed to be environmentally safe. (i.e., designed to minimize negative effects on the physical environment or to improve its quality).

This term may also be used to describe efforts to produce, promote, package, and reclaim products in a manner that is sensitive or responsive to ecological concerns.

Keyword Marketing

Keyword marketing involves placing a message in front of users based on the specific keywords and phrases they are using to search.

A key advantage of this method is that it gives marketers the ability to reach the right people with the right message at the right time. For many marketers, keyword marketing results in the placement of an ad when certain keywords are entered.

Note that in SEO, this term refers to achieving top placement in the search results themselves.

Guerilla 

This describes an unconventional and creative sales strategy intended to get maximum results from minimal resources.

Outbound 

Outbound is a newer term for traditional sales coined when the term inbound strategy came into popular use.

In outbound sales, the marketer initiates contact with the customer through methods such as TV, radio and digital display advertising. We use this to influence consumer awareness and preference for a brand.

Inbound 

In this category, customers initiate contact with the marketer in response to various methods used to gain their attention. These methods include sales via email, event, content marketing and web design.

One purpose of inbound sales, which includes content sales, is to establish the business as a source for valuable information and solutions to problems. Thereby fostering customer trust and loyalty.

Make Money With Digital Marketing

Would you like your business featured on the leading Digital Marketing Company?

We offer you a well drafted SEO strategy to remain on top of search engines. We do this at affordable prices and leave you with an impact that will remain valuable for years to come. Today’s business requires a massive online presence. This means that most businesses are online too, creating competition for top positions on Google rankings. We are strategically positioning our clients and readying them for potential customers.

Well, Talk to us today.

You may also want to read why is Russia attacking Ukraine.

Laptop Guide For Buyers In Kenya

Laptop Guide For Buyers In Kenya

Laptop: this is a portable microcomputer having its main components (such as processor, keyboard, and display screen) integrated into a single unit capable of battery-powered operation.

Definition of Laptop

laptoplaptop computer, or notebook computer (can be used interchangeably). This is a small, portable personal computer (PC) with a screen and alphanumeric keyboard. These typically have a “clamshell” form factor. Typically having the screen mounted on the inside of the upper lid and the keyboard on the inside of the lower lid.  Although 2-in-1 PCs with a detachable keyboard are often marketed as laptops or as having a “laptop mode.”

Laptops are folded shut for transportation, and thus are suitable for mobile use. Its name comes from lap, as it was deemed practical to be placed on a person’s lap when being used. Today, laptops are the used in a variety of settings. Including but not limited to work, in education, for playing games, web browsing, for personal multimedia, and general home computer use.

At present, it is not only about having a laptop that matters. First, one requires to gauge what they intend to do with the machine. The kind of work and use determines the specifications of what to go for. As a result, the specs determine not only the service you get but also the amount of you are going to need to acquire the said product.

Laptops are compact enough to carry with you, yet versatile enough to run demanding applications. Notebooks are the best tool for doing serious work or play whether you’re at home, on the road or in a college classroom. For those reasons, find out our quick overview to help you make the right choice.

While standalone tablets and smartphones are always popular, most people realize that everything from typing a research paper to crunching videos to gaming works better on a laptop. So what type of laptop should you get?

What To Consider For an Optimum Laptop

  • 12.5 to 14-inch screens offer the best balance between usability and portability. Larger screens are fine if you don’t travel much and smaller models are great for kids.
  • If you’re spending over 60k, shoot for these minimum specs: Core i5 or Ryzen 5 CPU 1920 x 1080 screen 8GB of RAM and SSD Storage instead of a hard drive.
  • 9+ hours of battery life is ideal if you plan to take your laptop anywhere at all.
  • Consider a 2-in-1 laptop (either a bendback or detachable) if you want to use your laptop as a tablet. If not, a standard clamshell notebook may be a better choice.
  • Chromebooks are good for kids and students and their functionality is expanding rapidly. Windows 10 laptops and MacBooks both offer plenty of functionality; which platform you prefer is a matter of personal taste.

Choose a platform that suits you and the kind of work you intend to use it for.

Most laptops come with one of three operating systems: Windows, Chrome OS or MacOS (for MacBooks only). Choosing the right one is a personal preference, but here’s a quick summary of what each offers.

Apart from the platform, you can decide if you want a 2 in 1 laptop or not. However, if you don’t see the need to use your notebook as a slate, you’ll usually get more performance for your money with a traditional clamshell laptop.

Get the size that suits your work and taste.

Laptops are usually categorized by their display sizes:

  • 11 to 12 inches: The thinnest and lightest systems around have 11- to 12-inch screens and typically weigh 2.5 to 3.5 pounds.
  • 13 to 14 inches: Provides the best balance of portability and usability, particularly if you get a laptop that weighs under 4 pounds.
  • 15 to 16 inches: The most popular size, 15-inch laptops usually weigh 4 to 5.5 pounds. Consider this size if you want a larger screen and you’re not planning to carry your notebook around often. Laptops with 16-inch displays are rare but Apple might get the trend started with its 16-inch MacBook Pro.
  • 17 to 18 inches: If your laptop stays on your desk all day every day, a 17- or 18-inch system could provide you with the kind of processing power you need to play high-end games or do workstation-level productivity.

In addition to the above, choose the best specs that suit your need.  Picking the best processor, hard drive, RAM and graphics chip can confuse even notebook aficionados, so don’t feel bad if spec sheets look like alphabet soup to you.

What to Check

CPU: The “brains” of your computer, the processor has a huge influence on performance, but depending on what you want to do, even the least-expensive model may be good enough. Here’s a rundown:

  • Intel 11th Gen CPUs: Intel introduced 1th Gen Tiger Lake processors that will power the next generation of laptops. To summarize, Tiger Lake — a 10-nanometer chip — offers improved integrated Iris Xe graphics with up to 4.8Ghz speeds as well as Thunderbolt 4 support. The new EVO brand sets parameters for top laptops, including a minimum of 9 hours of battery life.
  • Intel Core i9: Supplanting the Core i7 as the top-of-the-line CPU from Intel, Core i9 processors provide faster performance than any other mobile chip. Available only on premium laptops, workstations and high-end gaming rigs, Core i9 CPUs are only worth their premium price if you’re a power user who uses the most demanding programs and apps.
  • Intel Core i7: A step up from Core i5, models with numbers that end in HQ or K use higher wattage and have four cores, allowing for even faster gaming and productivity. There are also Core i7 Y series chips that have lower power and performance. Keep an eye out for CPUs that have a 10 in the model number because they are part of Intel’s latest, 10th and 11th Gen Generation Core Series, and offer better performance.
  • Intel Core i5: If you’re looking for a mainstream laptop with the best combination of price and performance, get one with an Intel Core i5 CPU. Models that end in U are the most common. Those with a Y in the name are low power and have worse performance while models with an HQ use more wattage and appear in thicker gaming and workstation systems. Intel’s newest 11th Generation Tiger Lake CPUs have four cores, and a number of useful features, including Wi-Fi 6 support, Thunderbolt 4 integration and better AI.
  • Intel Core i3: Performance is just a step below Core i5 and so is the price. If you can possibly step up to a Core i5, we recommend it.
  • Intel Xeon: Extremely powerful and expensive processors for large mobile workstations. If you do professional-grade engineering, 3D modeling or video editing, you might want a Xeon, but you won’t get good battery life or a light laptop.
  • Intel Pentium / Celeron: Common in sub $400 laptops, these chips offer the slowest performance, but can do if your main tasks are web surfing and light document editing. If you can pay more to get a Core i3 or i5, you’d be better off.
  • Intel Core m / Core i5 / i7 “Y Series:” Low-power and low heat allow systems with these processors to go fanless. Performance is better than Celeron, but a notch below regular Core U series.
  • AMD Ryzen 4000 and Ryzen 5000: A new set of chips that are designed to compete with Intel Core i5 and Core i7. We’ve found Ryzen 4000 and Ryzen 5000 chips to outperform equivalent Intel Core processors. For example, the Ryzen 5 4500U CPU delivers about the same performance as an Intel Core i7 CPU. Not only do you get great performance and endurance but Ryzen 4000 and Ryzen 5000-equipped laptops tend to be cheaper than their Intel counterparts.
  • AMD A, FX or E Series: Found on low-cost laptops, AMD’s processors — the company calls them APUs rather than CPUs —  provide decent performance for the money that’s good enough for web surfing, media viewing and productivity.
  • Apple M1: The first of Apple’s custom silicon, the ARM-based M1 chip crushes the competition when it comes to raw performance and endurance. Found on the MacBook Air and MacBook Pro

Is that enough?

Definitely not.

RAM: Some sub-$250 laptops come with only 4GB of RAM, but ideally you want at least 8GB on even a budget system and 16GB if you can spend just a little more. For most folks, 32GB or more is more than enough while 64GB and above is reserved for power users.

Storage Drive (SSD): Even more important than the speed of your CPU is the performance of your storage drive. If you can afford it and don’t need a ton of internal storage, get a laptop with a solid state drive (SSD) rather than a hard drive, because you’ll see at least three times the speed and a much faster laptop overall.

Among SSDs, the newer PCIe x4 (aka NVME) units offer triple the speed of traditional SATA drives. Sub-25k laptops use eMMC memory, which is technically solid-state but not faster than a mechanical hard drive.

Display: The more pixels you have, the more content you can fit on-screen, and the sharper it will look. Sadly, some budget laptops still have 1366 x 768 displays and so do a few business laptops, but if you can afford it, we recommend paying extra for a panel that runs at 1920 x 1080, also known as Full HD or 1080p. Higher-end laptops have screens that are 2560 x 1600, 3200 x 1800 or even 3840 x 2160 (4K), which all look sharp but consume more power, lowering your battery life.

Display quality is about much more than resolution. IPS panels range in color and brightness, so read our reviews to find out if the laptop your considering has a good display. We typically look for an sRGB color rating of over 100% and brightness great than 300 nits results. If you want the very best picture quality and don’t care about battery life, consider an OLED display. You should also keep an eye out for upcoming display technology to hit laptops, including miniLED.

Touch Screen: If you’re buying a regular clamshell laptop, rather than a 2-in-1, you won’t get much benefit from a touch screen and you will get 1 to 2 hours less battery life. On 2-in-1s, touch screens come standard. If you still want a touch screen, check out our best touch screen laptops page.

Graphics Chip: If you’re not playing PC games, creating 3D objects or doing high-res video editing, an integrated graphics chip (one that shares system memory) will be fine, especially Intel’s latest Iris Xe graphics. If you have any of the above needs, though, a discrete graphics processor from Nvidia or AMD is essential.

As with CPUs, there are both high- and low-end graphics chips. Low-end gaming or workstation systems today usually have Nvidia MX450 or GTX 1660 GPUs while mid-range models have RTX 2050 or RTX 2060 and high-end models have 30-series chips like the RTX 3070 or 3080 GPUs. Nvidia maintains a list of its graphics chips from low to high end.

Nvidia’s rivals, AMD, is Apple’s vendor of choice for graphics cards, although you really shouldn’t buy a MacBook for gaming. AMD launched the Radeon RX 5600M and the Radeon RX 5700M GPUs last year. AMD also keeps a list of its graphics cards.

Ports: While the absence of ports is usually not a deal-breaker when choosing a laptop, it’s helpful to get the connections you need right on the system, rather than having to carry a slew of dongles. Most mainstream laptops will have USB 3.0 ports and HDMI out for video. However, an increasing number of laptops use USB Type-C or Thunderbolt 3 and Thunderbolt 4 ports that are USB Type-C compatible.

Getting Type-C is a definite plus because you can use it to connect to universal chargers and docks. If you can wait, USB 4 will arrive soon with faster transfer rates and the ability to daisy-chain 4K monitors with one cable. Other useful connections include SD card slots, headphone jacks and Ethernet ports (especially if you’re a gamer).

Connectivity: If you need to use your laptop on the go, consider buying a notebook with 4G LTE or 5G support. You’ll have to pay for a data subscription plan, but this will allow you to access the internet away from a router. If you want a laptop with the latest and greatest connectivity options, find one with Wi-Fi 6 support. Wi-Fi 6 offers increased theoretical throughputs and a more stable connection than 802.11ac.

We also suggest looking for a laptop with Bluetooth 5, the latest standard that offers improved connectivity with Bluetooth-enabled devices, like mice and headphones.

DVD/Blu-ray Drives: Few laptops come with optical drives, because all software and movies are downloadable, though we’ve kept track of the laptops with DVD drives. However, if you really need to read/write discs and your laptop of choice doesn’t come with a built-in DVD drive, you can always buy an external one that connects via USB for under 2k.

Now, About Battery Life

If you’re buying a large, bulky notebook or a gaming rig that you’ll use only on a desk near an outlet, you don’t have to worry about battery life. However, if you plan to use the laptop on your lap, even if it’s at home and or work, you’ll want at least 7 hours of endurance, with 8+ hours being ideal. To determine a notebook’s expected battery life, don’t take the manufacturer’s word for it. Instead, read third-party results from objective sources, such as reviews.

People say brands don’t matter. However, your laptop is only as good as the company that stands behind it.

These days, you can buy a usable laptop Kenya for under 20k, but if you can budget more, you’ll get a system with better build quality, stronger performance and a better display.

In Nairobi, task Laptop Clinic to deliver genuine, warranted machines of your choice. Delivery services are also available outside Nairobi. Remember to share your feedback on your happiness!

Make More Sales With Our Digital Marketing Plan

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